The New Louis V: It’s Huge
Fresh, bright, and hard to miss — the Monogram Giant craze from Louis Vuitton’s 2019 Spring/Summer capsule collection is warm weather fashion at her best.
This certainly isn’t the first time in its 122-year history that Louis Vuitton decided to breathe new life into its monogram. For those of us who have been around long enough to remember coveting the multi-colored Takashi Murakami monogrammed Louis Vuitton bags (we’re waving at you, millennials), this is a moment to stir up your cool-girl nostalgia à la 2001 — now with a bold twist.
Amidst the resurgent mayhem of logomania, there’s something so deliciously unapologetic about this particular oversized logo. Like a more refined, self-assured version of our teen selves. As if to say, “Sure there was a time when I needed a zillion LV’s strewn over my bag. Now, I just need q few really, really good ones.”
From a sophisticated pochette to a weekender bandouliere, the monogram giant seems to look equally tantalizing across every shape, style, and structure your Louis-lovin’ heart could desire.
The best news? There’s a ton in stock at FASHIONPHILE, so you can snag the season’s biggest trend for less.
Oh, and before you go: what’s your favorite monogram color combo? Tell us in the comments below. (Kind of vibin’ on the rich green with white monogram ourselves).